Bronco Sucks Customer Reviews and Feedback

From Everything.Sucks

BRONCO Sucks. The Bronco Wine Company is a vintner that produces wines under many brands and is based in Ceres, California. It is the fourth largest producer of wine in the United States.

Fred and Joe Franzia attended Santa Clara University and picked their school symbol for the company. Bronco is a contraction of Brothers and Cousin, after the three founders.

A former employee wrote on his review "This job is only good if you like to work hard for almost a minimum wage and there’s no other job, Bronco Wine Company accepts criminals, people with felonies, also we have not seen a raise for almost 1 year and 6mo, they have favorites, management & HR does nothing for you so don’t bother when in need. This place will suck all morale, because everyone here is looking miserable and depressed."


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Dispatcher (Former Employee) says

"I learned how to dispatch"


"i like the job but the leader blamed me for a disaster that I didn't make and they laid me off. It is normal that this has happened but there are more important careers and I do not have to worry about that when you are a good worker, better opportunities are you going to reach my life"

Slickline hand (Former Employee) says

"Left due to being laid off, was not on good terms. Leaving lead me to something I enjoyed. The guys that work in the field were solid"

Former Employee - Maintenance Manager says

"I worked at Bronco Wine Co. full-time for more than 5 years Cons: Unless your coming thru the cellar dept. Take a good look around. Nobody makes it."

Former Employee - Sales Manager says

"I worked at Bronco Wine Co. full-time for more than 3 years Cons: This is not a good place for someone with ambition. Pay is minimal, morale is low, most good perks have been cut, insufficient training, product not competitive, and most team members are absent burnouts."

Former Employee - State Manager says

"I worked at Bronco Wine Co. full-time for more than a year Cons: Ownerships arrogance trickles all the way down the management chain. One of the owners is a convicted felon. He is a stuck up snob himself and he calls all the other winery owners snobs. He needs to look at himself."

Current Employee - Not Telling says

"I have been working at Bronco Wine Co. full-time for more than 8 years Cons: They pay below the market as much as possible and consistently fire people as the start to deserve more money. They would pay minimum wage to everyone it they could get away."

Former Employee - Management says

"I worked at Bronco Wine Co. full-time for more than 10 years Cons: The lowest paid employer in Stanislaus County Turn over rate is 78%"

Former Employee - Territory Sales Representative says

"I worked at Bronco Wine Co. full-time for more than 8 years Cons: The cons working for this company are many. First, you’ll immediately identify that the the base and commissions on the wines you sell are extremely low, especially compared to other industry competitors. Bronco/Classic is one of the lowest paying distributors in California. Next, you are required to hit a monthly sales goal of $40k-$45k. Once you are hitting that goal consistently ownership will “reward you” by cutting your territory, most times your territory is cut by 30%-50% so you can “focus” on opening new accounts. You are then left to immediately double and even triple your efforts in order to make up those sales dollars. This will not stop! Routes are typically cut once a year. The volume of phone calls from management and paperwork will immediately increase and the new standard of management for you will immediately become “Start performing and get those numbers up or you’ll be having a surprise meeting with your manager and the NorCal or SoCal division manager immediately after lunch at the GSM to motivate you: get going or else!” Then, the commission structure changes annually: pay is reduced. Once you are selling certain brands that you are making your money with ownership will conveniently reduce the commission on those wines. Of course, you will be notified during the monthly General Sales Meeting that this will be happening the following month, which will give you a two week heads up. Finally, the ownership group and their next generation of owners operate with the philosophy that “employees are an inexhaustible resource that can easily be replaced.” The faces at the GSM’s are constantly changing. When you start your career at Bronco/Classic you are made to feel like part of their family… Make no mistake about it, the honeymoon period will end in roughly 2-3 months. Keep your eyes open for more lucrative and more professional opportunities with other companies with better reputations, it will serve you well."

Former Employee - Anonymous Employee says

"I worked at Bronco Wine Co. full-time Cons: Vague direction. Too many brands. No focus."

Former Employee - Foreman says

"I worked at Bronco Wine Co. full-time for more than a year Cons: overworked, stressful and completly understaffed"

Current Employee - Anonymous Employee says

"I have been working at Bronco Wine Co. full-time Cons: The management style is bullying. Trickles down form the BIG owner of the company. Sexist culture. Very little diversity or women. No women in management and they probably never even notice. No real encouragement. Negative environment."


"I worked at Bronco Wine Co. Cons: No promotions No appreciation Blame game Management is horrible Pay is horrible Management always has an excuse or someone to blame"

Matt Kendrick says

"Sent me the wrong part...TWICE. Refused to expedite me the new part for the project they had already put me behind on. Terrible service while trying to rectify the situation the first go around...second time not much better. Held my refund until part was returned to them and keeping my money for up to 14days after that. Avoid these people"

William Nowakowski says

"Poor service bought a month ago and said fast shipping here I am still haven’t received the parts nor a refund. DO NOT BUY FROM THIS WEBSITE! I wish I would have read the review first."

Ta Tousignant says

"Ordered a body repair panel for a Suburban. Part was full of grinder marks on the body line from the factory...factory primer painted over. Went thru the complaint process had a replacement magically appear which coincidentally was exactly like the first. Total junk. Asked for refund and received partial refund. Will not refund shipping and don't want the junk back. They can't even do the math...........original shipping charge was 15.75, they kept 16.99. repaired the quarter panel the old fashioned way by forming and welding in sheet metal stock. Almost 30 days into the LMC process. What a waste of my time. Too bad there is not a "0" star rating. Bad company,junk product, and terrible customer service. Stay away EDIT: Received a full refund and an apology"

Gary Hood says

"One star is more than they deserve. Great website for finding parts, but do like I do and buy somewhere else. Customer service is awful."

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